Google's Mobile First Update- (Don't be scared!)

When you're doing a search I'm guessing most of the time you don't get out your laptop or desktop PC to do so. Like everyone else you pull your phone out of your pocket and either ask Google or Siri if you need an umbrella!

So it's only right that Google are doing an update. More people use it. If you want some boring statistic to back that up here are a few.

  • "80% of internet users own a smartphone"

  • "By 2019, mobile advertising will represent 72% of all US digital ad spending."

  • "57% of users say they won’t recommend a business with a poorly designed mobile site"- (ouch that one hurts right)

 

It's probably actually for the best.

When?

Googles mobile first update is probably just months away with some saying the second half of 2017 while others saying early 2018. All we know for sure is it's definitely coming and you need to prepare well and good for it. Because when Google comes to check if you've been good (by good we mean mobile optimised) you may be too late. Prepare early so you can show google that you are worthy to be part of their mighty network.

How should I prepare?

In order to prepare you should first test to see how well your website is doing in terms of mobile. You never know your website might be fine. Don't be scared, lucky for you we can send you a full report on how well your doing by CLICKING HERE

 

 

Sources

Statistics- https://www.impactbnd.com/blog/mobile-marketing-statistics-for-2016


10 Best Tips To Write Effective Emails

1. Format your response so that it’s easy to read on a screen. Do not write email using very long sentences, which are lengthy horizontally. Each line must be short. Ideally, write 5-6 words in each line only and not more than that.

 

 

2. Make sure the subject line is concise and meaningful to the recipient…not just a generic
“Response from Marketing Team” But also be careful that it doesn’t look like spam.

 

 

3. Have one subject per paragraph. Mention this separately by blank lines, so that its easy to read and understand.

 

 

4. Be brief. Use as few words as possible to convey your message. More is not better when

it comes to email. An email is not perceived as an electronic letter.

 

 

5. Use simple, declarative sentences. Write for a third or fourth grade audience,

particularly if you’re creating templates that are sent automatically. You do not know the

education level of your sender or the sender’s level of comfort with the English language.

 

 

6. Be sensitive to the tone of the original email. If the sender is upset because of an error on

your part, acknowledge the error. Clearly state what you are doing to correct the situation.

 

 

7. Make sure you answer all the questions posed in the original inquiry. A partial answer

frustrates the sender and results in additional contacts. It also makes the company sending

the response look inept.

 

 

8. Make it clear what actions you will be taking next and when the writer can expect the

next contact from you.

 

 

9. Don’t ask for an order number/case number or any old information which you remember out of your mind only when one is included in the original email…sounds pretty basic, but sometimes people miss very obvious info in email.

 

 

10. Don’t just tell the sender to go to your web site. In many cases, they have already been to

the web site and couldn’t find the answers they were looking for. If you want them to go

back to the web site, provide a direct link to the exact information the reader needs.


What Can Marketing Do For You? Honest Reviews

Hello readers, we have put together a list of business owners who have shared their thoughts on digital marketing. This is a mixture of big businesses and upcoming SME's. If you would like to share your thoughts on marketing then email info@coretiummedia.com for a chance to be on our blog

Make sure that you leave your name, company name and phone number so we can contact you when you will be featured. Thank you and enjoy this blog

 

 

"I believe that if you spend money on digital marketing  for your business you will succeed in the long run. Many business owners do not realise how much digital marketing can pay off and how many people can find your business through the different types of offers that marketing provides!" Brenda Newbury, Aviva Loans, Swansea 

 

"Employing PPC and SEO with Coretium Media has helped my business sales increase by 87% in the past few weeks, I think that marketing for your business is seen as underrated whereas its actually a very important factor for business growth. Marketing is the way forward" Roger Moore, Best4business Accountants & Co. Ltd, London 

 

"If you struggle with juggling time to post about your business on social media and do your own marketing then it would be ideal to hire digital marketers who can be responsible of this. It saves you much more time!" Amanda Freed, Beyond Bronzed Beauty, London 

 

"I think that company owners are afraid of taking risks and would rather do marketing themselves, this shouldn't be the case because it is a marketing person's job to do this. They are there to help your business reach its true potential and drive more sales. Personally, I think that every company owner should think about marketing before anything else as you need some of the services of marketing to advertise your brand and make it well known." Mylo Haynes, CV Library, Newcastle

 

 

 

 


CAPTURE LEADS FOR YOUR BUSINESS NOW

Watch this video to learn how you can capture leads online for your business. If you like this video then feel free to drop us an email on info@coretiummedia.com or call us Monday to Friday between 9am and 6pm.

 

 

 

 


Our Marketing Introduction

Happy Friday all! If you need help with marketing and advertising then feel free to email mohsinkhan@coretiummedia.com this will be your direct contact for any marketing queries

We are available to call Monday to Friday...  9am to 6pm