Hey DJ play that song

Many years ago, I worked for my parents who own a video production company. Because it is a family business, you inevitably end up wearing many hats and being the czar of many different jobs. I mainly managed projects and worked as a video editor. On production, there were times that I was called on to work as an audio tech and was made to wear headphones on long production days. In those days, having a really good set of headphones that picked up every nuance of sound was essential to making sure the client got what they needed.

Keep me dancing.

Naturally, my first impression of these headphones is based off of the look of them. They have a classic over-the-ear style that is highlighted by a blue LED light that indicates the power for the noise canceling. The padding on the ear pieces seems adequate for extended usage periods.

They are wired headphones, but the 3.5mm stereo mini-plug cable is detachable. Something else I noticed right of the bat was the very nice carrying case that comes with them. It has a hard plastic exterior with a soft cloth interior that helps to protect the surface of the headphones from scratches. I never truly appreciated cases for headphones until I started carrying them from place-to-place. Now I can’t imagine not having a case.

All night long...

Once I gave the headphones a thorough once-over exam, I tried them on. As I mentioned, they have a classic over-the-ear style and just looking at them, the padding on the ear pieces seem adequate and the peak of the headband seemed to be a bit lacking, but you don’t really know comfort unless you try on the product. So, I slipped the headphones on and found them to be exquisitely comfortable.

Play me something for me and my darling, want you to make everything.

Now that I had the headphones on my head, I was finally ready to plug and play some music. I plugged the provided cable into the jack on the headphones and then the one on my iPhone 6. Then I called up Pandora. I tend to have a very eclectic music purview and have many stations set up for different moods. From John Williams to Fallout Boy, the sound quality of these headphones was remarkable. There is an amazing depth of sound and incredible highs and lows that make listening to music a truly breathtaking experience.

In order to test how voices sounded, and the overall art of sound mixing, I pulled up Netflix on my iPad Air 2 and watched a few minutes of a movie to hear all the nuances of the film. None of them were lost. In fact, I ended up hearing sounds that I hadn’t heard before. Echoes…birds chirping…wind blowing through trees…breathing of the characters…it was very impressive what the headphones ended up bringing out for me.


3 Lazy Ways to Increase Your Brand Awareness

 

  1. Increase engagement online

The number one thing that marketers will get you to do is to increase engagement online, this is a simple way to get traffic to your site and create conversations with potential customers. This will help you out with brand awareness!

 

The engagement can be anything from liking, commenting or sharing someone’s post on social media. Starting conversations on different social media channels as well as Q&A forums. You can even join Facebook, Twitter or LinkedIn groups to showcase your products online. The groups also show that your target market is interested in socialising online and what you are selling.

 

  1. Monthly Newsletters

Keep current customers up to date by sending monthly newsletters via email. From this, you can see what customers are interested in, receive feedback and improve email open rates by as much as 64% or more. You can also use email to promote new products and keep in contact with buyers regarding their experience with your product.

 

When you compose these monthly newsletters you will begin to see a pattern. You can identify what time of the day your newsletters are opened, whether the content is enticing enough through the view of open rates. This is also a nice gesture as you are keeping people updated.

 

  1. Promotion on social media

Emails are good but in order to get business going you should definitely use social media! The benefits of social media are that anyone anywhere can see your posts and contact you.

 

Social media is essential for any business to have. When it comes to promotion you should post on every social media platform out there. This allows you to increase website traffic, following and engagement across all posts.

 

Written by Jessie Prentice