Why Is It Good To Sell Your Products Online - Ecommerce Blog

If you run an online store selling products, such as tools, jewelry, makeup, gifts, clothing, or any other products, you make more money when you sell more products. Since the objective of any business is to make money, online store owners know that the more products they sell, the more money they can make.



“How can I sell more of my products online?” is one of the most common questions I hear from my clients is. Here are several tips that will help you sell more of your products online and generate more revenue:



– Show off the products in the best possible light. When people buy a product, they want to know what the product looks like. If someone is buying a couch, they want to be able to see if that couch would fit with the rest of their furniture before actually buying it. If someone wants to buy a piece of jewelry, they want to see what the jewelry looks like before buying it.



Therefore, the best way for you to convince your web site visitors that your products are right for them is by showing the products in the best possible light. Have high quality, detailed pictures of your products on your web site so that people are convinced that they need your product as soon as they see it.



– Make your web site easy to use. If someone comes to your web site to purchase your products, make sure they can find exactly what you are looking for. Your web site should have clear and concise navigation that is exactly the same on every page of the web site.



An easy to use navigation ensures that your web site visitors find what they are looking for on your web site and purchase it.



– Optimize web site for search engines. Another good way to drive more customers to your web site and increase your online sales is by optimizing your web site for search engines. Search engine optimization is the process of modifying web page content and meta-information to improve the search engine ranking of the page. Meta-information includes certain HTML tags (title, heading, emphasized text, keyword and description meta-tags), as well as the internal (links between pages on the same site) and external (links between pages on different sites) link structure of a web site.



Optimizing your web site helps you improve your search engine rankings and drive more targeted traffic to your web site.



– Create a blog to promote your business. A blog is your business diary, in which you share the information about your business, your new products, different ways of using your products and much more. Your blog is an excellent tool to let the world know about your business and your products, to connect with potential customers and promote what you have to offer.



In order to bring the most online traffic and make money with your blog, make sure that your blog consistently and create blog posts that are of interest to your past as well as potential customers. Regular posts that are interesting to read is what will keep your readers coming back and buying from you. The Internet is a great place to sell your products. When you know how to market your business online, you bring more web site traffic, get more product sales and make more money.



3 Digital Retail Trends to Watch Out For In 2017

We’ve survived Black Friday, Christmas and The Boxing Day sales. Now it’s time to survive the New Year!


How can you survive? You can survive by checking out these 3 tips below…



  1. Social Shopping


In the past 2 years, we’ve seen the release of “Apple Pay” and Android pay. It is found that mobile wallets are used by 92% of tablet and device users. Also, consumers spend more time on browsers of mobile devices rather than mobile apps and computer search. Mobile commerce will definitely be huge in 2017.


Social Media plays a massive part in the decisions consumers make so it would be beneficial to keep up to date with social media trends and acknowledge a vamp up of marketing plan to increase sales.


Facebook is planning to add “Facebook Pay” on the books, what will you do?



  1. User Experience

In mid-2017, it is predicted that review forums such as “Trust Pilot’” and “Yahoo Reviews” will allow you to upload review videos and video chat to show user experience on another level.


Everyone loves to check a review before they purchase a product so sharing your thoughts over video chat will definitely help people who are in a rut.


As well as this, the tool of online reviewing will increase website ranking by a mighty 67%!


Who would want nothing more?



  1. Infographics encourages the idea of “Virtual Retail”


Using infographics enables customers to digest information in an image type format. In 2017, online infographics will be improved by the design of 4D images of the products and visual animation. This will show customers how the product chosen will appear. You will be able to see what a “ribbed burgundy midi dress” will look like on your body shape.



Overall, you should always be on the lookout for digital trends and you should always try to better yourself through the use of social media and online domestics.



If you would like to know more, feel free to check out our other digital marketing articles. Thank you for reading!



Written by Jessie Prentice

Attract Customers to your E-Commerce Store

Are you looking to attract more customers? Are you looking for positive business rise?

Search engines are the number one source of new website visitors, so it's worth investing some time in learning about search engine optimisation. Your ecommerce website developer may also be able to advise you.

It is definitely worth finding specialist websites that cater for your particular niche, and get them to either link to you or put you in their search results.  Put a link back to them as it is important to return the favour and this method can boost attraction through search results.

Also it lifts your ranking in the search engines by a mighty 88%; this gives more traffic that way as well. . Consider pay-per-click (PPC) marketing as it’s a way of super-charging your progress. It is well worth the effort of learning how to use this effectively.

In addition, you can set up your own referral scheme so that the linking site receives a share of the sales that they generate. However, you would need to buy some software or a service to do this. There are a number of referral schemes that you can join for a fee, and then pay a reward for click-through or sales.

Once you are up and running, remember that existing customers are your best customers. Make sure that you encourage them to return by making special offers and letting them know what you are doing at your store. Keep them in the know!

There are lots of places where people hold discussions online such as forums, blogs and social media sites like Twitter and Facebook. You should participate responsibly and provide genuinely helpful advice, this way you can get the chance to talk about your company, products and offerings. People will end up asking you for information about what you sell.

In conclusion, you should step out the business comfort zone and go for any opportunity possible.