Are you making the most of your social media?

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  • Are you making the most of your social media?

    Are you making the most of your social media? Social media – the beauty and the beast of some businesses – like Marmite some love it, some hate it. Yet a social media strategy has become essential in modern business and in some cases determine how well a business will do. Some of you may…

  • The 5 benefits of blogging

    Sometime along the course of running your business someone has told you that a blog on your website would be a good idea. Now I know what you are thinking, ‘No one wants to read what I have to say’, but your customers and potential customers do. Blogging opens the door for you to be…

  • How to Create an Awesome Print Ad

    If you listened to or watched our recent podcast you’ll know that print marketing is still important. In a nutshell, print marketing is more personal, it grabs attention, it give you a competitive edge, it allows people to disconnect from technology, builds reputation and credibility and it opens up creative ways to advertise your brand.…

  • Traditional vs Modern Marketing Methods

    In this article we are doing a straight head to head between traditional marketing and modern day marketing. To keep this short and sweet, we have picked two of the best from each generation (or we would be here all day). To kick things off let’s talk about about some modern marketing methods. PPC For…

  • Why and How to Create a Marketing Plan?

    As you may already know this week is all about marketing plans. Why you need them and how to create them. Below is a quick snapshot on how you should actually start to build one out. Why do I need one? Well having a marketing plan will allow you to understand what your customers really…

  • 3 Things You Need to Know When Tweeting

    Fill out your profile correctly This is a must. Filling out your profile correctly means having a short description about what you do. A link to your website and maybe contact number. Make it short and sweet so people would be inclined to take action. You should also make sure that you have a high…

  • 10 Best Tips To Write Effective Emails

    1. Format your response so that it’s easy to read on a screen. Do not write email using very long sentences, which are lengthy horizontally. Each line must be short. Ideally, write 5-6 words in each line only and not more than that.   2. Make sure the subject line is concise and meaningful to…

  • How To Create A Successful Marketing Campaign – Small Business Blog

    Many small businesses don’t get the success they want from advertising due to availability of very little resources. The results are simply flat due to lack of good ideas for improvements. Whether the ads are put in the local newspaper or are printed in the famous periodical or posted on a website, the money invested…

  • Why Is It Good To Sell Your Products Online – Ecommerce Blog

    If you run an online store selling products, such as tools, jewelry, makeup, gifts, clothing, or any other products, you make more money when you sell more products. Since the objective of any business is to make money, online store owners know that the more products they sell, the more money they can make. “How…

  • How Can These Tips Boost Brand Awareness?

    There is such a lot of talk going around about branding, but what exactly is your brand and how do you use it to help you reach more people and market your products or services? What is Branding? Your brand is the core of your marketing, the central theme around your products and services. Your…